You will never find the time
to write your book.
You don't need to.
A business book writing service for executives, founders, and thought leaders. Up to three hours of your time. Your complete book architecture in one week.
Why most business books never get written
It is not a lack of ideas, or expertise, or things worth saying. The reason is simpler: every path to getting a book done demands the one thing a successful business leader will never surrender. Months of time. Writing it yourself means carving out hours you will never find. Hiring a ghostwriter changes the shape of the problem but not its weight: dozens of hours of interviews, months of review cycles, a significant fee, and at the end of it, another person's interpretation of your voice.
Most people who sit down to write discover this within the first few hours. They have the expertise, the stories, the frameworks. What they do not have is the architecture: the structure that turns all of it into something a reader follows from first page to last. Structure and writing skill are real challenges, but they are both downstream of time. If you had six clear months, you would figure them out. But you will never have six clear months.
What if the hardest part
took a week?
One conversation lasting up to three hours, in one session or two. Seven days of production. And you are holding a complete blueprint for your book: the architecture, the voice, the chapter structure, the roadmap. The idea that has been sitting in the back of your mind for years becomes a structured, achievable project.
Not in twelve months. Not after months of interviews. This month. From a single conversation.
How It Works
Four steps from idea to architecture.
Send an Enquiry
A sentence or two about the book you have in mind. I respond within the next business day.
Two minutesDiscovery Call
A free conversation. Not a sales call. We work out whether this is the right fit for your project.
30 minutesPre-Session Questionnaire
Thirteen questions about your book, your audience, and what you already have. Answer in writing or by voice note, in your own time.
30 minutesBlueprint Session
Up to three hours of structured conversation, in one session or two. Your complete Book Blueprint delivered within one week.
Up to three hoursIs this right for you?
This service is built for a specific kind of person.
This is for you if:
You have valuable expertise that would make a compelling book, but time has always been the barrier.
You have tried to start, or thought seriously about it, but the blank page or the scale of the commitment stopped you.
Your book has professional consequence: it would open doors, establish authority, or create a legacy that matters to you.
You have already started writing, perhaps significantly, but you are not sure the structure is right or whether what you have is as close to finished as it feels.
You want the book to sound like you, not like someone else's idea of you.
This is not for you if:
You see your book as a box to tick rather than something worth doing well.
You want someone else to write a book and put your name on it with no involvement from you.
You are not yet clear that a book is the right vehicle for what you want to achieve. If that is where you are, the Discovery Call will help you figure it out.
The Book Blueprint
One conversation lasting up to three hours, in one session or two. Your complete Book Blueprint delivered within one week.
Before we meet, you receive a short Pre-Session Questionnaire: thirteen questions about your book, your audience, and what you already have. Answer in writing, or simply record a voice note for each. This means our session starts from a foundation rather than from scratch.
We then meet for a structured conversation lasting up to three hours, in one session or two. This is not a casual chat. It is a carefully designed extraction process that surfaces the stories, frameworks, insights, and voice that will form your book. Most people who have tried to write independently discover that thinking clearly enough to commit to a structure is harder than the writing itself. The session is designed to do that thinking work with you rather than leaving you to do it alone. The session is recorded so that your natural phrasing and storytelling style can be captured precisely.
Within one week, you receive your Book Blueprint: a comprehensive document that includes everything needed to turn your idea into a structured, achievable project.
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The Vision and Working Title
Your book gets a name and a reason to exist. For the first time, someone articulates what your book is about with a clarity you may not have managed alone. This is the moment it stops being an idea and becomes a project.
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Core Thesis
The central argument of your book, articulated with a clarity that every chapter hangs from. Without it, a book meanders. With it, every story and framework serves a single, coherent idea. This is the intellectual spine that holds everything together.
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About the Author
Your career, your expertise, and your story framed as a narrative, not a CV. You read this and see yourself as the person who should write this book. It makes the case that no one else could.
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Chapter Architecture
The blank page disappears. Your book is laid out in full: parts, chapters, proposed titles, and the stories, frameworks, and arguments allocated to each. You can see the whole thing. It is no longer formless.
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Voice and Tone
This is where you hear your book for the first time. A detailed direction for how the writing should sound, based on your natural speaking style, with a sample paragraph written in your voice. You read it and think: that sounds like me at my best.
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Editorial Direction
Structural design principles for the writing itself: the architectural logic that makes your book work, planned echoes and repetitions that deepen across chapters, and guardrails that protect the voice and momentum from draft to draft.
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Target Reader and Market Position
Who your book is for, what they need, and why they will choose yours. This section also identifies what makes your book different from what already sits on the shelf, so you are not writing into a crowded space without a clear point of distinction.
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Practical Roadmap
The project becomes real. A timeline, milestones, material to gather, and specific next steps. You finish reading this section and know exactly what to do on Monday morning.
Delivery is accompanied by a Blueprint Review Session: a walkthrough of the Blueprint together, where we answer any questions and refine anything that needs adjusting. Included in the Blueprint fee.
See Example Blueprints Produced Through This ServiceSee the full architecture, voice direction and chapter structure.
Client Blueprint
The Three-Book Parallel Writing Project
NeuroBusiness · Boyo · The Neural Crown
Dr Stephen Rhys Thomas · PhD Neuroscience, Cambridge
Author's Blueprint
The Identity Protocol
A Story-Led System for Resilience, Identity, and High Performance Under Pressure
Tommy Baker · Hybrid: Personal Narrative + Professional Frameworks
The Blueprint stands on its own. It represents the hardest part of the journey, done. The idea is out of your head, structured into a form that makes sense, and ready to act on. There is no obligation to proceed with this service beyond that.
For projects involving multiple books, pricing is discussed during your initial conversation.
Client Perspective
One Blueprint Session. Three books architected in parallel.
Dr Stephen Rhys Thomas
PhD Neuroscience, University of Cambridge
Former Senior Partner, Accenture · Founder, NeuroForm Ltd
Ready to find out what your book looks like?
Start a conversationAfter the Blueprint
Three routes forward. The choice is yours.
The Blueprint solves the hardest part: getting the architecture right. What comes next is your decision.
Write it yourself
Many clients find that the Blueprint is all they need. The structure is there, the voice direction is there, the roadmap is there. You write at your own pace, on your own terms, with no further cost.
Included in your Blueprint.
The Writing Partnership
We produce the manuscript together: you provide raw material, I produce polished drafts in your voice. Faster than writing alone, more affordable than a ghostwriter, and built on the architecture we have already established.
Learn more →A fixed monthly retainer with a six-month minimum, discussed after the Blueprint is delivered.
Take it to a ghostwriter
The Blueprint is a complete architectural document: your book's argument, structure, chapter descriptions, voice direction, and audience positioning, all in one place. Any ghostwriter, publisher, or writing partner can begin from it immediately. The weeks of discovery interviews they would normally need to conduct? Already done.
Your Blueprint. Your choice of writer.
The Writing Partnership
A dedicated writing partnership, in your voice.
The hardest part of writing a book is not the writing. It is maintaining momentum through the middle, when the excitement of the early chapters has faded and the satisfaction of finishing has not yet arrived. The Writing Partnership is designed around that problem. A fixed monthly retainer with a six-month minimum commitment keeps the project moving: you provide raw material in whatever form you have it, I produce polished chapter drafts calibrated to your voice, you review, and we move on. No pause between chapters. No decision point. No moment where the project stalls. Most clients reach manuscript stage within nine months; twelve at the outside.
Beyond the Manuscript New
Everything beyond the manuscript is already inside it.
Your Blueprint session captured more than a book. It captured your argument, your voice, your positioning, and your stories. That material does not stop being useful when the manuscript is finished.
Build Your Platform
Publication
Your manuscript formatted for print and ebook to Amazon KDP specification. Account setup, book upload, category selection, and listing copy: title, subtitle, description, and all seven keywords researched and written for discoverability. Back cover copy and author biography in short, medium, and long versions.
See example →Author Website
A professionally designed and built author website, deployed and live. Your book, your story, speaking enquiries, and contact. The full technical infrastructure included: domain configuration, hosting, SSL, contact form, SEO, Google Search Console, and analytics. Every site is designed from scratch to reflect you; there are no templates or default layouts.
See example →Keynote Presentations
Complete presentations built from your book's core argument and your most powerful material. From a concise ten-minute talk to a full sixty-minute keynote with speaker notes. As with the manuscript, you review and refine every presentation before it is yours to deliver.
See example →LinkedIn Optimisation
Your LinkedIn profile rewritten and optimised to reflect your authority as a published author and speaker. Headline, About section, Experience, and Featured content aligned to your book and the audience you want to reach.
See example →Content Strategy
A structured content plan derived from your book's material, with content pillars, a posting rhythm, and visual post creation. Your book generates a steady supply of material for professional audiences.
See example →Your Podcast
Episode scripts derived from your chapters, each structured with an introduction, talking points, and sign-off. A complete series arc covering your book's core argument across multiple episodes. You record and publish; the scripts are written and ready to read.
See example →Extend Your Reach
Press & Media Kit
Author biography at three lengths, book summary, topic list, sample interview questions, and headshot guidance. Everything a journalist, podcast host, or event organiser needs to feature you, packaged and ready to send.
See example →Podcast Pitch Package
Your book's core arguments reframed as episode angles, a one-sheet for podcast hosts, sample interview questions, and a curated target show list. A complete outreach kit so you can approach hosts with a clear, compelling pitch.
See example →Lead Magnet & Email Funnel
A standalone asset drawn from your book: a framework PDF, a self-assessment, or an adapted chapter. Paired with a short welcome email sequence that turns readers into subscribers and subscribers into clients.
See example →Companion Materials
Workbooks, discussion guides, or reading group guides built from your chapter architecture. Reflection questions, exercises, and action steps that extend the book's value for individual readers, teams, or training programmes.
See example →Course or Workshop Outline
Your chapters mapped into structured modules with learning objectives, session plans, and participant exercises. A complete course architecture ready to deliver as a half-day workshop, a multi-session programme, or a self-paced online course.
See example →Audiobook Preparation
Your manuscript adapted for spoken delivery: cleaned and formatted for narration, with chapter-by-chapter direction notes covering pace, tone, and emphasis. Distribution guidance for ACX, Findaway Voices, or direct upload to major audiobook platforms.
See example →Same context. Every deliverable.
Every service listed here draws on the same material, the same voice direction, and the same strategic understanding of your book. There is no briefing document to write, no context to rebuild, and no handover to manage. The service that extracted your argument is the same service that turns it into a keynote, a website, and a content strategy. Every deliverable sounds like you because every deliverable comes from the same source.
The difference is not efficiency; it is quality.
A note on editorial responsibility. Everything above is produced to a professional standard and refined until you are satisfied with it. The one thing that remains yours, and only yours, is the final sign-off on anything that carries your name: the book, the keynotes, the website, the profile. That is not a limitation of this service. It is the principle it is built on.
What I Work With
Business books, memoirs, thought leadership, and more.
Whether yours is a thought leadership title, a personal memoir, or something more creative, the book writing process adapts to what your project needs.
Business / Thought Leadership
Structured, evidence-based books with frameworks and actionable insights. Positions you as the definitive voice in your space. See example →
Memoir / Personal Journey
A compelling narrative weaving personal experience with professional insight. Honest, vivid, and structurally sound. See example →
Practical Guide
Your proven methodology packaged into a step-by-step book your audience can follow and implement immediately.
Hybrid (Story + Expertise)
Personal narrative carrying professional lessons. The story makes the insight land. The insight gives the story purpose. See example →
Creative / Fiction
A distinctive creative work that draws on your specialist knowledge to create something no other writer could produce. See example →
Multiple Books
A unified strategy covering all your books, with a cross-pollination plan and rotation rhythm for parallel development. See example →
About
Tommy Baker
My background is not what most people expect behind a book development service. I spent years as a sports entertainer: negotiating contracts, coordinating events, reading the room with corporate clients and venue partners. Then keynote speaking. The route was unconventional, but it left me comfortable doing the thing this service depends on: sitting across from someone, asking the right questions, and following where the conversation goes.
I wrote my own book through this process. That is where I learned what the job actually requires. A book is not a collection of ideas. It is an argument. Finding that argument is the hardest part, and it is the part that takes the most time.
From that foundation, I built a production method that turns a single conversation into a complete Book Blueprint in a week. The system draws on technology that is now remarkably capable, but the technology is not the point. The point is knowing which questions to ask, when to push, and how to turn up to three hours of conversation into an architecture that makes a book feel not just possible but inevitable.
This service exists because I believe the most valuable books come from the people who have lived the expertise. My role is to ask the right questions, capture what matters, and produce a result that sounds like you at your most articulate.
The best time to write your book was five years ago.
The second best time is now.
Get Started
Start a conversation about your book.
No commitment. No pressure. Just a conversation about whether this is the right fit for your project.
If you have been carrying a book idea, the first step is the simplest one. Tell me a little about what you have in mind and I will get back to you within the next business day.
Send an enquiry using the form. A sentence or two about your book idea is all that is needed.
We have a free Discovery Call. Thirty minutes. Not a sales call. A chance for you to walk through the process, ask anything you need to, and decide whether this feels right for your project. A chance for me to understand what you have in mind and make sure I can help.
If we both want to proceed, we confirm your Blueprint Session and you receive a Pre-Session Questionnaire: thirteen questions about your book, your audience, and what you already have. From that point, everything begins.
I respond within the next business day. Your information is kept confidential.
Thank you.
Your enquiry has been received. I will be in touch within the next business day to continue the conversation about your book.
Common Questions